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TERRA DULCE

BRIEF

Design a promotion for Creative Cloud All Apps that showcases the ability to "Create Like a Pro". This video will run for 9-12 months

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CHALLENGE

Use attention grabbing, colorful, and inspirational work to target small business & career driven people — those who want their work. to stand out. Communicate that they can create content with consistent look, tone, and feel with limited time and resources.

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RESULT

The storyboards and design were showcased at Adobe's Quarter 2 All Hands meeting. The promotion is currently being run, no metrics. yet. 

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MY ROLE

Visual research & mood boards

Storyboarding

Art direction

Creative Director - Sari Hamman

Terra Dulce Branding - Sergio Ospina

Copy - Jan Maulhardt

Video Creative Director - Summer Wilson

Animation - Jim Festante

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