
BILLIE EILISH FAN ART CONCERT VIDEO
BRIEF
Create a concert video of the Make the Merch contest winners, bringing their artwork to life with animation. This video was shown onscreen during Billie’s 2022 world tour.
CHALLENGE
Honor the original art pieces while creating a captivating work that will draw fans attention.
RESULTS
This video was shown before 4 concerts during Billie Eilish's 2022 Happier Than Ever tour. The video captivated fans attention and the music created an organic karaoke moment, ensuring the entire audience was watching. This gave Adobe high level visibility with Billie's audience.
MY ROLE
Art direction
Sr Creative Director - Doug Beach
Creative Director, Student - Sari Hamman
Sr Creative Director, Copy - Mark Valenta
Creative Director of Copy, Student - Nancy Lee
Studio Manager - Rich Clum
Senior Manager, Campaign - Jessica Smith
Campaign Marketing - Brandon Fu
Social Strategist - Rebecca Decker
Pereira O'Dell - Katie Michelon
Pereira O'Dell - Kirbee McCreary
Pereira O'Dell - Minjia Qui
Animation - Laundry Design